STANFORD DESIGN IMPACT

Stanford School of Engineering, 2016    2 Weeks    Individual Project


I was responsible for creating a new visual language, designing a library of digital illustrations, assisting with website architecture and nomenclature.


Project Overview
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Design Impact is the latest evolution of the Graduate Design Program within the Department of Mechanical Engineering at Stanford University. Based on the redesign and rebranding a new visual language was created to capture the unique playfulness that is reflective of the program. Based on this language, a library of digital illustrations were designed for the program website and other brand collaterals.

Click here to see the website.

Initial Style Exploration
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Below are of some the quick digital sketches that were made to explore different style options.